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Privacy Policy

Version 1.0 – Effective January 15, 2025

Last Updated: January 15, 2025

Your Privacy Matters

At Lotara, your privacy and data security are our highest priorities. This policy explains our data practices in plain language, because your privacy shouldn't be hard to understand.

Key Promise: We will never sell your personal wellness data to third parties for profit. Your journal entries, habits, and health information belong to you, and we're committed to keeping them safe and private.

Privacy Summary (Quick Read)

For first-time readers, here's what you need to know:

  • Your Data is Yours: You own your journal entries, habits, and wellness data. We never sell it to advertisers or data brokers.
  • Bank-Level Security: Your data is encrypted with AES-256 at rest and TLS 1.2+ in transit, stored securely in Firebase with enterprise-grade protection.
  • AI Transparency: AI is used only to provide personalized wellness insights. Your private journal entries are never used to train external models or shared with third parties.
  • Easy Data Export: Export your wellness data anytime through Profile → Export Data. Download beautiful PDFs of your journal entries, health data, and wellness progress.

Information We Collect

Information You Provide Directly

When you create an account, we collect your email address and name. You may optionally provide profile information such as a bio and wellness goals.

We store the wellness content you create, including journal entries and personal reflections, habit tracking data and progress, meditation session records, mood tracking and wellness notes, and your personal goals and insights.

Information Collected Automatically

App Usage Data: Features used and time spent in app, session frequency and duration, navigation patterns and preferences, error logs and crash reports.

Device Information: Device type, operating system version, app version and unique device identifiers, language and timezone settings.

HealthKit Data (Optional): Only data you specifically authorize. May include: heart rate, sleep, activity, mindfulness minutes. Always under your direct control and can be revoked at any time through iOS Settings.

How We Use Your Information

Core App Functionality

Personal Experience: Display your content, track progress, provide insights.
Habit Reminders: Send notifications based on your preferences.
Data Sync: Keep your data synchronized across your devices.
Personalization: Customize content and recommendations for you.

App Improvement

We analyze usage patterns to improve app speed and reliability, understand which features are most helpful to users, identify and resolve technical issues, and detect and prevent fraudulent or harmful activities.

AI Transparency Statement

Lotara uses artificial intelligence to provide personalized wellness insights and recommendations. Here's exactly how AI works in our app and what protections are in place:

What AI Does

  • Personalized Insights: Analyzes your habits, mood patterns, and wellness data to provide tailored recommendations
  • Progress Analysis: Identifies trends and patterns in your wellness journey
  • Smart Suggestions: Recommends habits, meditation sessions, and wellness activities based on your goals
  • Predictive Wellness: Helps you understand potential wellness outcomes based on your current patterns

What AI Does NOT Do

  • Never Trains External Models: Your private journal entries are never used to train external AI models or shared with third-party AI companies
  • Never Sold or Shared: AI insights are generated solely for your personal use and never sold to advertisers or data brokers
  • Never Leaves Our System: All AI processing happens within our secure Firebase infrastructure
  • Never Used for Advertising: Your data is never used to target you with ads or create marketing profiles

How We Share Your Information

We DO NOT Sell Your Data

Your personal information is never sold to data brokers, advertisers, or other third parties.

Limited Sharing for Service Delivery

Cloud Storage (Firebase): Your data is securely stored in Google Firebase. Firebase data is encrypted using AES-256 at rest and TLS 1.2+ in transit. We use Google Cloud's EU and U.S. regions where appropriate to minimize data transfer.

Service Providers: Customer support platforms, analytics services (aggregated, anonymized data only), payment processors (App Store handles all transactions), and security services (to protect against fraud and abuse).

Your Privacy Rights and Choices

Account Control: Access, update, and download your wellness data anytime through your Profile settings.

HealthKit Control: Choose exactly which health data to share and revoke access anytime through iOS Settings.

Communication Preferences: Control which app notifications you receive and opt out of promotional communications.

Data Portability: Export your complete wellness data in PDF, CSV, or JSON formats. This includes journal entries, habits, mood tracking, meditation sessions, and hydration records. Access your exports through Profile → Export Data.

Data Security and Protection

Encryption: All data encrypted in transit (TLS) and at rest (AES-256).
Access Controls: Strict employee access controls and authentication.
Monitoring: Continuous security monitoring and threat detection.
Compliance: SOC 2, ISO 27001, and other industry security standards.

Contact Us

Privacy Questions: amohamud878@gmail.com
Data Rights Requests: amohamud878@gmail.com
General Support: amohamud878@gmail.com
Legal: amohamud878@gmail.com

Company: Lotara Inc.

Your trust in Lotara means everything to us. We're committed to protecting your privacy, being transparent about our practices, and giving you control over your wellness data.

This privacy policy reflects our values: your wellness journey is personal, and your data should remain private and secure.

Lotara

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